There is more than enough on this planet to care for all of us and more - all we need is to transform how we look at our resources.

Alchemy for good

What is clean label?

What is clean label?

Boiled down, clean label refers to food products that have fewer and simpler ingredients. It is more than just being honest about what’s in your product; it is moving away from highly processed ingredients and toward ingredients from natural sources.

Plantcraft represents a new direction for plant-based alternatives that deliver taste and texture while incorporating whole ingredients and eschewing processed components.

What goes into our products

We go bananas for green bananas… The mighty green banana is a staple component in all of our products. This magical ingredient has so many benefits, it’s hard to list them all! Green banana helps increase nutrient absorption, improves digestion, lowers blood pressure, boosts the metabolism and regulates blood sugar levels. It is just one of the clean ingredients we use to create our delicious products.

Green bananas

Green bananas

Pea protein

Pea protein

Herbs and spices

Herbs and spices

Sunflower seed

Sunflower seed

Nutritional yeast

Nutritional yeast

Onion and garlic

Onion and garlic

Grape seed oil

Grape seed oil

Golden linseed

Golden linseed

What sets us apart?

We are the next generation of plant-based deli meats! Plantcraft is revolutionising the chilled deli meat category with a wide range of plant-based meats that are clean-label, free of all top 8 allergens (soy, wheat, gluten, eggs, tree nuts/peanuts, dairy, fish & shellfish) and absolutely delicious.